A Study on Eeological Operatin of Web IP Industrial Chain

HAO Wenjing; WANG Xuemei

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A Study on Eeological Operatin of Web IP Industrial Chain

Volume 1, Issue 1

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A Study on Eeological Operatin of Web IP Industrial Chain
A Study on Eeological Operatin of Web IP Industrial Chain
Vol. 1, Issue 1, Pages: 3-12(2020)
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HAO WENJING & WANG XUEMEI. (2020). A Study on Eeological Operatin of Web IP Industrial Chain. Chinese Industry and Technology of Eco-environment, 1(1), 3-12..
DOI：

HAO WENJING & WANG XUEMEI. (2020). A Study on Eeological Operatin of Web IP Industrial Chain. Chinese Industry and Technology of Eco-environment, 1(1), 3-12.. DOI：

摘要

Abstract

In recent years

since the Internet has given rise to mass creation and the intervention of indus- trial capital

China's web IP has experienced a blowout growth

which accelerates the development of the ecological operation of its industry chain a pressing issue

especially in the ecological environment via multi-media and full-copyright platforms. In the thesis

the author firstly talks about the ecological operation context of web IP

and then the existing problems of the ecological operation of web IP industrial chain

such as the insufficiency in copyright protection

the economic bubbles on its expansion

the lack of originals and the cash-out mentality toward currency. Therefore

the author comes into the conclusion that

there are enormous potentials for the ecological operation of web IP industrial chain. This demands further platforms across the multiple industrial running of web IP

building its brand through the develop- ment of full-copyright. In one word

the life of web IP would be sustained with ecological progress in multimedia consumption

and the ecological operation of web IP industrial chain would be achieved in fact

关键词

Keywords

web IPecological operationindustry chainfull-copyright

references

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