
10卷第1期
A Study on Overseas Cultural Communication and Marketing Pathways of Short Video KOLs Based on the AISAS Theory
A Study on Overseas Cultural Communication and Marketing Pathways of Short Video KOLs Based on the AISAS Theory
- 2026年10卷第1期 页码:106-110
DOI:10.47297/wspciWSP2516-252722.20261001
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Yaqing Jiang School of Communication, Heng Seng University of Hong Kong
Ruimin He
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Lin-na Wang
Ting Huang University of Perpetual Help System Daltan, Las Piñas City
Xiang Long College of Foreign Studies, Guilin University of Electronic Technology, Guilin GX China
Zhao ZHAO China University of Mining and Technology
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相关机构
School of Communication, Heng Seng University of Hong Kong
University sains Malaysia
Langfang Normal University, No.100 Aiminxidao, Langfang City, Hebei Province2.Jeonju University, 303, Cheonjam-ro, Wansan-gu, Jeollabuk
University of Perpetual Help System Daltan, Las Piñas City
College of Foreign Studies, Guilin University of Electronic Technology, Guilin GX China

