The concept of "Internet+" is gradually combined with the reality of cultural development

which has spawned many new cultural formats. The emergence of pan-entertainment cultural format

two dimensions cultural format

virtual cultural format

fan economic cultural format

audio-visual cultural format and media cultural format

has greatly promoted the innovation and development of cultural industries. In the process of development

the new cultural format presents the industrial characteristics of the"high-end creativity

cross-border integration

model innovation and scene experience"

and promotes the transformation and upgrading of industrial development. In general

the development of the new cultural format shows that the overall development speed is faster

the industrial organization of small and micro business are rising rapidly

the creation and form of cultural content is changing

the effective supply of capital is increasing

and the new generation becoming the main body of consumption. However

there are still some problems to be solved in the aspects of new cultural format cognition

industrial development order

internal industrial structure and the efficiency of capital use.