Evaluation of Images Generated by AI Technology by Social Media Users from Different Cultural Backgrounds: A Case Study of WeChat and Xiaohongshu

Xinyi Xu

doi:10.47297/wspciWSP2516-252709.20230702

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Evaluation of Images Generated by AI Technology by Social Media Users from Different Cultural Backgrounds: A Case Study of WeChat and Xiaohongshu

Volume 7, Issue 2

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Evaluation of Images Generated by AI Technology by Social Media Users from Different Cultural Backgrounds: A Case Study of WeChat and Xiaohongshu
Evaluation of Images Generated by AI Technology by Social Media Users from Different Cultural Backgrounds: A Case Study of WeChat and Xiaohongshu
Xiamen University Malaysia,Selangor,Malaysia,43900
Vol. 7, Issue 2, Pages: 69-75(2023)
Published： 2023 ，
DOI：10.47297/wspciWSP2516-252709.20230702
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Xinyi Xu. (2023). Evaluation of Images Generated by AI Technology by Social Media Users from Different Cultural Backgrounds: A Case Study of WeChat and Xiaohongshu. Creativity and Innovation, 7(2), 69-75.
DOI：

Xinyi Xu. (2023). Evaluation of Images Generated by AI Technology by Social Media Users from Different Cultural Backgrounds: A Case Study of WeChat and Xiaohongshu. Creativity and Innovation, 7(2), 69-75. DOI： 10.47297/wspciWSP2516-252709.20230702.

摘要

Abstract

This paper aims to explore the acceptance of AI-generated images by users of different cultural backgrounds and social media platforms (taking WeChat and Xiaohongshu users as examples) through experiments and find that such acceptance is affected by specific factors. In order to explore the acceptance of AI composite images by users of different platforms

this study analyzes this phenomenon by using the Elaboration Likelihood Model(ELM) through a questionnaire survey. The study found that WeChat users in China generally had a positive attitude toward AI-generated images

while Xiaohongshu users were more inclined to give negative reviews. This indicates that the edge clue of whether the picture is synthesized by AI is accepted differently by users on different social media

while the results of different cultural backgrounds are not significant.

关键词

Keywords

Artificial intelligenceSocial mediaAI-generated picturesElaboration Likelihood Model

references

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