Explore the factors that influence visual communication in the design industry

Weibo Zhang

doi:10.47297/wspciWSP2516-252715.20240804

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Explore the factors that influence visual communication in the design industry

Volume 8, Issue 4

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Explore the factors that influence visual communication in the design industry
Explore the factors that influence visual communication in the design industry
Mohd Mustafa Mohd Ghazali,City University Malaysia
Vol. 8, Issue 4, Pages: 85-102(2024)
Published： 20 August 2024 ，
DOI：10.47297/wspciWSP2516-252715.20240804
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Zhang Weibo.Explore the factors that influence visual communication in the design industry[J].Creativity and Innovation,2024,08(04):85-102.
DOI：

Zhang Weibo.Explore the factors that influence visual communication in the design industry[J].Creativity and Innovation,2024,08(04):85-102. DOI： 10.47297/wspciWSP2516-252715.20240804.

摘要

Abstract

With the continuous development of social economy and science and technology

the concept of visual communication design is constantly updated and changed. When each new product is developed

in order to bring visual impact to consumers

visual communication design bears the important mission of how to transmit product information to make it more acceptable to consumers. Visual communication art

in a fundamental sense

is a kind of behavior for designers to integrate into the society. In the design process

designers cannot avoid the regulations and constraints of various social ethics and standards. On the basis of literature review

based on design fuzzy theory and data analysis theory

this paper summarizes the demographic characteristics and types of visual communication design workers through interviews and questionnaires

and makes an in-depth analysis of the influencing factors such as market factors

historical factors and cultural factors.

关键词

Keywords

DesignTheory of ambiguity

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