With the rapid development of information technology

internet culture

as an emerging cultural form

has deeply penetrated into the study and life of college students. Characterized by openness

interactivity and diversity

internet culture not only provides college students with abundant information resources and convenient communication platforms

but also brings numerous problems such as confused values

internet addiction and information cocoons. Based on an analysis of the connotation and characteristics of internet culture

this paper systematically discusses the dual impacts of internet culture on college students' values

learning styles

communication modes and mental health. Corresponding countermeasures are proposed from the perspectives of university education

students' self-management

family guidance and social supervision

aiming to guide college students to rationally understand and effectively cope with the challenges brought by internet culture and promote their healthy growth and all-round development.