With the strengthening of China’s economic strength

the increasingly frequent foreign trade business activities

with the cross-border e-commerce platform in international trade is widely used

China’s major foreign trade enterprises on the application of international trade talent demand reached a new peak. The traditional international trade personnel training system has been unable to meet the needs of society

the contradiction between supply and demand on the issue of talent training is increasingly prominent

the problem mainly arises from the efficient curriculum system single; teaching support platform single; classroom teaching methods single. In the course

“teacher-centered” traditional classroom teaching mode cannot improve the ability of professionals to operate and solve practical marketing problems. Therefore

it is imperative to explore a new training system for professional talents in the direction of international trade as soon as possible

so as to cultivate international economics and trade students with professional skills in foreign trade

as well as to improve their international marketing communication and teamwork abilities in a cross-cultural context. In this paper

through the construction of six platforms: “theory teaching platform”

“case teaching platform”

“software simulation and competition-assisted teaching platform”

“entrepreneurial practice teaching platform”

“project development teaching platform” and “enterprise internship platform”

the innovative multi-platform integration support and synergistic teaching system is designed to cultivate students’ core competencies in foreign trade and improve their international marketing communication ability

which is not only relevant and application-oriented

but also forward-looking and sustainable.