With the acceleration of economic globalization

great changes have taken place in China’s social and economic structure. With the strengthening of China’s economic strength and the improvement of people’s income level

people begin to pursue high quality of life

their living standards are constantly improving

and their need for a better life is growing day by day. Especially since 2020

China has experienced an unprecedented COVID-19 pandemic. The sudden outbreak of COVID-19 has brought serious impact to all walks of life in China

which also brings new challenges to the work of real estate service enterprises. This paper will put forward some suggestions from the challenges faced by real estate service enterprises.