With its rich expressive force and creativity

the color art presents the visual modeling and ideographic functions in movies and television

and successfully conveys the value and meaning of stories narrated by these works. In a large number of excellent modern works in television media

the use of color elements has gradually transformed from a monolithic objective color to a diversified subjective color

having become more mature in its creation and expression. This article takes Black Swan

Red Sorghum

Yellow Earth

Raise the Red Lantern and other classic film and television works with prominent color concepts at home and abroad as examples to discuss the expression of color elements in television media

and then reveal the aesthetic experience of its color art.