The Global Civilization Initiative provides ideological guidance and practical framework for the international dissemination of Chinese culture. Based on the practical perspective of Chinese university teachers and in combination with the theory of new humanism

this paper conducts research from three dimensions: the collaboration of communication subjects

the innovation of narrative strategies

and the deepening of technology application. By analyzing specific cases of university teachers in cross-cultural course design

digital communication practice

and international cooperation projects

this paper reveals the problems existing in the current communication path

such as insufficient subject linkage

rigid narrative mode

and shallow application of technology. It also proposes optimization strategies such as building a collaborative communication mechanism of "university - government - society"

creating immersive cultural narrative scenarios

and developing an AI-enabled precise communication system

aiming to provide theoretical references and practical paths for enhancing the international communication effectiveness of Chinese culture.