Consumption upgrading drives the upgrading of spiritual needs

and modern product design has shifted from function-oriented to value transmission. Integrating humanistic spirit into aesthetic expression has become a key factor in industrial upgrading and the reform of design education. Combining new trends such as the popularization of digital technology and the activation of intangible cultural heritage (ICH)

as well as the latest practical cases

this paper analyzes the core significance of the integration of the two

examines problems such as the superficial application of digital technology and insufficient industry-education collaboration

and proposes targeted integration strategies. The research shows that the aesthetic expression of humanistic spirit needs to be based on people's real needs

realizing the organic unity of tradition and modernity

technology and humanism

industry and education. It provides support for product design innovation and the optimization of design-related professional teaching

and contributes to the high-quality development of the design industry.