People’s spiritual and material needs are the inexhaustible power to promote social development. While people’s living standards are continuously improving

people’s demand for spiritual products is increasing day by day. Intangible cultural heritage is an important form of national culture. Qingyuan area has retained a large number of intangible cultural heritage

which is our precious spiritual wealth and should be protected and utilized. This paper first briefly introduces the intangible cultural heritage

then analyzes the current situation of Qingyuan intangible cultural heritage development

and next focuses on the ideas and principles of Qingyuan intangible cultural heritage creation design under the background of Guangdong Hong Kong Macao Dawan District

including three principles: highlighting regional characteristics

combining cultural and economic benefits

and mining and integrating resources. Finally

it analtzes Qingyuan based on the integration of industry and education under the background of Guangdong Hong Kong Macao Dawan District non relic creative design strategy. This strategy is innovativing design positioning to enhance influence

innovativing design connotation to highlight cultural characteristics

achieving brand expansion to build industrial chain

and sharing advantageous resources to achieve the integration of industry and education.