Exploring Work Motivation and Job Effectiveness in Mekong Delta's Hospitality: A Study Utilizing Partial Least Squares Structural Equation Modeling

Anh Nguyen Thi Van; Hong Minh Ngoc Tran; Diem Ta Kieu; Long Vo Trung; Ngan Tran Nguyen Ngoc; Tuong Tran Thi Cac

doi:10.47297/wspchrmWSP2040-800506.20241502

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Exploring Work Motivation and Job Effectiveness in Mekong Delta's Hospitality: A Study Utilizing Partial Least Squares Structural Equation Modeling

15卷第2期

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Exploring Work Motivation and Job Effectiveness in Mekong Delta's Hospitality: A Study Utilizing Partial Least Squares Structural Equation Modeling
Exploring Work Motivation and Job Effectiveness in Mekong Delta's Hospitality: A Study Utilizing Partial Least Squares Structural Equation Modeling
1.Faculty of Business Administration, FPT University, Can Tho Campus, Vietnam
2.Faculty of Business Administration, FPT Polytechnic, FPT University, Can Tho Campus, Vietnam
2024年15卷第2期页码：101-112
纸质出版日期： 2024-04-15 ，
DOI：10.47297/wspchrmWSP2040-800506.20241502
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(2024). Exploring Work Motivation and Job Effectiveness in Mekong Delta's Hospitality: A Study Utilizing Partial Least Squares Structural Equation Modeling. 华夏人力资源管理学报, 15(2), 101-112.

Van, A. N. T., Tran, H. M. N., Kieu, D. T., Trung, L. V., Ngoc, N. T. N., & Cac, T. T. T. (2024).Exploring work motivation and job effectiveness in Mekong delta's hospitality: A study utilizing partial least squares structural equation modeling. Journal of Chinese Human Resources Management, 15(2), 101-112.
(2024). Exploring Work Motivation and Job Effectiveness in Mekong Delta's Hospitality: A Study Utilizing Partial Least Squares Structural Equation Modeling. 华夏人力资源管理学报, 15(2), 101-112. DOI： 10.47297/wspchrmWSP2040-800506.20241502.

Van, A. N. T., Tran, H. M. N., Kieu, D. T., Trung, L. V., Ngoc, N. T. N., & Cac, T. T. T. (2024).Exploring work motivation and job effectiveness in Mekong delta's hospitality: A study utilizing partial least squares structural equation modeling. Journal of Chinese Human Resources Management, 15(2), 101-112. DOI： 10.47297/wspchrmWSP2040-800506.20241502.

摘要

Abstract

This study aims to investigate the factors influencing employee work motivation and job effectiveness in the hospitality sector within the Mekong Delta region of Vietnam. A sample size of 227 employees from various restaurants and hotels was surveyed using a combination of qualitative interviews and quantitative questionnaires. The research employed Partial Least Squares Structural Equation Modeling to analyze the data and test the hypothesized relationships. The results indicate that both financial and non-financial factors significantly impact employee motivation and job performance. Specifically

income emerged as the most influential factor

followed by relationship with colleagues

job stability

reward and recognition

corporate culture

and leadership style. Notably

the study emphasizes the importance of fostering a positive work environment

providing fair compensation

ensuring job stability

and implementing effective leadership practices to enhance employee engagement and productivity in the hospitality industry. These findings offer valuable insights for managers and policymakers seeking to develop targeted interventions aimed at improving employee well-being and organizational performance in the Mekong Delta's hospitality sector.

关键词

Keywords

Job effectivenessHospitality sectorMekong deltaPartial Least Squares Structural Equation Modeling

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