Since the United States changed from a production-oriented society to a consumption-oriented society in the 1920s

the concept of “consumerism” also appeared in American literature and has become a hot word. Fitzgerald’s The Great Gatsby was written at that time. This paper aims to discuss the embodiment of consumerism and the American dream in The Great Gatsby. The thesis presents a brief analysis of the changes of Gatsby and others in the novel under the influence of the consumer culture at that time

as well as the reasons for the failure of their American dream from the perspective of consumerism. In summing up it may be stated that while the development of the country has made people’s material life rich

the endless consumption desire and distorted consumption psychology cannot have a positive impact on the realization of the American dream. This paper has profound enlightenment and guiding significance for all people in a well-off life

and helps us to think about solving the spiritual crisis in people’s hearts under the background of current consumption culture.