With more and more Chinese enterprises joining the ranks of cross-border trade

China's export trade volume has been increasing year by year

and exports are playing an increasingly important role in China's economic development. To enhance the competitiveness of the manufacturing industry in export

it is necessary to improve product competitiveness as well as enhancing the soft power of foreign trade specialist in terms of professional capabilities. The cross-cultural communication competence of foreign trade specialist is particularly crucial in import and export trade

as cultural differences can affect business negotiations

decision-making

contract performance

and other aspects. Foreign trade specialists need to learn the target countries' languages and non-verbal communication styles

values

ways of thinking

etc.

to reduce misunderstandings and conflicts caused by cultural differences. Taking the export of refined copper and copper alloy products as an example

this essay analyzes the influencing factors and specific manifestations of cross-cultural communication competence of foreign trade specialist in the export business. Based on practical experience

it puts forward methods to enhance the cross-cultural communication competence of foreign trade specialists in this industry

aiming to provide momentum for the sustained growth of export business through the continuous improvement of foreign trade specialist's cross-cultural communication competence.