At present

China's higher education is in a critical transition period from scale expansion to connotative high-quality development. With the further promotion of education digitalization strategy

colleges and universities have accumulated considerable data resources in teaching

scientific research

management

service and other fields. However

the traditional management mode is still dominated by experience judgment

which has problems such as slow response

poor coordination and extensive resource allocation

and is difficult to meet the requirements of fine governance in the new era. Based on this

this study focuses on the optimization path of education management decision driven by big data

aiming to provide practical reference for solving the real management dilemma

and contribute theoretical support for promoting the ecological construction of smart education and realizing the modernization of higher education governance.