Research on the Impact of Higher Education Background on Young People's Traditional Cultural Identity and Inheritance Intention: An Empirical Analysis Based on CSS2023 Data

Yuanzhen Duan; Yueai Zhao

doi:10.47297/wspiedWSP2516-250037.20261002

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Research on the Impact of Higher Education Background on Young People's Traditional Cultural Identity and Inheritance Intention: An Empirical Analysis Based on CSS2023 Data

10卷第2期

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Research on the Impact of Higher Education Background on Young People's Traditional Cultural Identity and Inheritance Intention: An Empirical Analysis Based on CSS2023 Data
Research on the Impact of Higher Education Background on Young People's Traditional Cultural Identity and Inheritance Intention: An Empirical Analysis Based on CSS2023 Data
School of Marxism, Yantai University of Science and Technology, Yantai, Shandong, 265600, China
2026年10卷第2期页码：181-184
纸质出版：2026-02-28
DOI：10.47297/wspiedWSP2516-250037.20261002
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Yuanzhen Duan & Yueai Zhao. (2026). Research on the Impact of Higher Education Background on Young People's Traditional Cultural Identity and Inheritance Intention: An Empirical Analysis Based on CSS2023 Data. 国际教育与发展（英文版）, 10(2), 181-184.

Duan Yuanzhen,Zhao Yueai.Research on the Impact of Higher Education Background on Young People's Traditional Cultural Identity and Inheritance Intention: An Empirical Analysis Based on CSS2023 Data[J].Journal of International Education and Development,2026,10(02):181-184.
Yuanzhen Duan & Yueai Zhao. (2026). Research on the Impact of Higher Education Background on Young People's Traditional Cultural Identity and Inheritance Intention: An Empirical Analysis Based on CSS2023 Data. 国际教育与发展（英文版）, 10(2), 181-184. DOI： 10.47297/wspiedWSP2516-250037.20261002.

Duan Yuanzhen,Zhao Yueai.Research on the Impact of Higher Education Background on Young People's Traditional Cultural Identity and Inheritance Intention: An Empirical Analysis Based on CSS2023 Data[J].Journal of International Education and Development,2026,10(02):181-184. DOI： 10.47297/wspiedWSP2516-250037.20261002.

摘要

Abstract

Based on the 2023 CSS (China Social Survey) data

this study takes 6

518 young people aged 18-40 as the research object

adopting multiple statistical methods to empirically test the impact of higher education background on young people's traditional cultural identity and inheritance intention

with age as a control variable. The results show that: higher education background accounts for 23.6%

and its positive prediction on traditional cultural identity (M=10.77

SD=2.132) is not significant after controlling for age (B=0.079

p=0.259); it has a significantly positive prediction on cultural inheritance intention (90.3% of young people have no participation experience) (B=0.456

p<0.001)

and the probability of improving inheritance intention among the higher education group is 1.578 times that of the non-higher education group; traditional cultural identity is significantly positively correlated with inheritance intention (r=0.124

p<0.01); age has a significantly negative prediction on traditional cultural identity (B=-0.013

p<0.001) but no significant impact on inheritance intention (p=0.316). This study provides empirical reference for the practice of cultural education for young people.

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references

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