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Research on the Impact Mechanism of Emotional Design on Consumer Purchase Behavior through Brand Identity

Volume 9,Issue 6

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    • Research on the Impact Mechanism of Emotional Design on Consumer Purchase Behavior through Brand Identity

    • Research on the Impact Mechanism of Emotional Design on Consumer Purchase Behavior through Brand Identity
    • Vol. 9, Issue 6, Pages: 186-191(2025)  

    • DOI：10.47297/wspciWSP2516-252741.20250906    

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