
Volume 10,Issue 4
Research on How Cross-border KOL Marketing Facilitates the Internationalization of Domestic Brands: A Case Study of Huaxizis Marketing Strategy on TikTok
- Research on How Cross-border KOL Marketing Facilitates the Internationalization of Domestic Brands: A Case Study of Huaxizis Marketing Strategy on TikTok
- Vol. 10, Issue 4, Pages: 140-144(2026)
DOI:10.47297/wspciWSP2516-252727.20261004
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Dian Zheng Macau University of Science and Technology, Macau
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