Coffee fusion of Yunnan folk manor experience economy

Qiuyu Zha

doi:10.47297/wspciWSP2516-252703.20240803

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Coffee fusion of Yunnan folk manor experience economy

Volume 8, Issue 3

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Coffee fusion of Yunnan folk manor experience economy
Coffee fusion of Yunnan folk manor experience economy
International Business School, Yunnan University of Finance and Economics, Yunnan Kunming 650211, China
Vol. 8, Issue 3, Pages: 29-36(2024)
Published： 10 June 2024 ，
DOI：10.47297/wspciWSP2516-252703.20240803
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Zha Qiuyu.Coffee fusion of Yunnan folk manor experience economy[J].Creativity and Innovation,2024,08(03):29-36.
DOI：

Zha Qiuyu.Coffee fusion of Yunnan folk manor experience economy[J].Creativity and Innovation,2024,08(03):29-36. DOI： 10.47297/wspciWSP2516-252703.20240803.

摘要

Abstract

With the improvement of consumers' cognition and demand for coffee

the simple taste experience of coffee can no longer meet the needs of consumers at a higher level. The integration of coffee and folk customs provides an important idea for the breakthrough development of Yunnan coffee. Under such conditions

coffee manor experience economy came into being. It not only provides consumers with high-quality coffee

but also reveals the local folk culture

so that people can taste coffee at the same time

and feel the unique regional customs. In a word

integrating the folk experience into the plantation economy of coffee is the key to Yunnan coffee to create its own characteristics and improve added value.

关键词

Keywords

Yunnan folk customsExperience economy

references

Ding Li, Xiangyang Zhou. Analysis and prospect of coffee industry competitiveness in China. Agricultural Outlook,Vol.13(2017),p.52-57.(in Chinese)

X Xu.Analysis of core competitiveness of coffee industry in Yunnan Province based on diamond model. Current Economy,Vol.33(2015),p.46-47.(in Chinese)

Huijie Zhao, Jing Zhao. Study on green industry competitiveness of small coffee in Yunnan. Cooperative Economy and Science and Technology,Vol.24(2017),p.48-49.(in Chinese)

Shanshan Zhang, Bo Zhou, Shuyu Li. Research on the development of coffee industry in Yunnan Province. Guide of Economic Research,Vol.24(2015),p.39-40.(in Chinese)

Yi Zhang, Yuanchun Shao. Dynamic and comparative study on the development of coffee industry in Yunnan Province and at home and abroad . Modern Economic Information, Vol.14(2018),p.493-494.(in Chinese)

Jiabao Liu, Fei Xie. Current situation and development countermeasures of coffee industry in Baoshan. Modern Agricultural Science and Technology,Vol.02(2024),p.198-201.(in Chinese)

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